Chester Elton

This is an interview I had with Matt Davies from the Pets At Home chain in the UK. They shoot for OUTRAGEOUS customer service and it shows!

Have you ever wondered the difference corporate training can make? In this case, Aflac takes it to a whole new level with customized corporate training focusing on the organizational brand and strategy. Chester sat down with Janet Baker, SVP of Corporate Learning and Gladys Williams-Tillmon, Vice President of Corporate Training to learn what makes Aflac executives so anxious to promote training and how a culture of appreciation is separating them from the competition.

Chester visits with Ted Priestly, former head coach of twelve years for the UMass Lowell River Hawks. Ted explains the difference it made for his team when he picked up a copy of The Carrot Principle and started implementing individual recognition. Ted credits The Carrot Principle as being a driving force to the team’s winning season which led to his acceptance of a head coach at Holy Cross starting Fall 2009.

Dan discusses why an appreciation culture is valuable in tough economic times.  He discusses the importance of using appreciation to retain top performing employees.  He also discusses how many people who attended the training were initially skeptical about how this could help them, then witnessed the dynamic change as they saw the value of using appreciation in their leadership roles.

Ray Blanchette, CEO of Joe’s Crab Shack restaurants shares the secret sauce in Joe’s recipe for excellent food and customer service and his company’s focus on making Joe’s a great place to work.